Thursday 25 March 2010

Cameron's Call to Thatcher's Ad-men a sign of Desperation.

The news this evening that the Conservatives' lead in the polls over Labour is now down to less than five per cent will send shock-waves throughout the Party.

It is hard to believe that less than a year ago, David Cameron and the Tories were so far ahead in the opinion polls that nobody believed that Labour could possibly recover.

Now, Mr Cameron has called in Maurice and Charles Saatchi, the advertising moguls credited with sweeping Margaret Thatcher into Downing St with their hard-hitting 'Labour isn't Working' ad and against the odds, keeping John Major in power with the Labour's Tax-Bombshell' campaign.

It is a clear signal that in order to win power again after 13 years of opposition, the Tories intend to fight dirty. They are prepared to resort to the most negative campaigning, targeting Gordon Brown himself, to get back into Government, rather than focussing on what alternative policies they have to offer.

David Cameron is clearly a desperate man, running scared. His performances at PMQs have been nothing more than petulant displays of Gordon Brown- and Labour-bashing. Will the public see past his smooth-talking exterior? Hopefully they will realise that he talks an awful lot but actually says very little.

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